PRSA held a webinar focusing on how PR strategies and businesses can be more diverse and take a stand on current issues. During the webinar, I Tweeted about my takeaways from the panelists. Zach Ferenchak, the PRSSA National VP of Brand Engagement, saw my Tweets and asked me to co-write an article with him covering the webinar.
Zach introduced the webinar in the beginning paragraphs, and then I wrote about my takeaways in the sections marked with headings. This experience helped me get a better feel for co-writing an article, and I enjoyed the process a lot.
